Loyyo|Simulator Instructions

Loyyo Identity Resolution Simulator: Instructions

Welcome to the interactive Proof of Concept for the Loyyo Data Engine. This simulator demonstrates how fragmented, anonymous payment data is stitched together into a rich Unified Customer ID (UCI) to power Agentic Commerce.

Follow the steps below to run the demo.


Step 1: Build the POS Silo (Ghost Transactions)

Action: Click the "+ Simulate POS Payment" button a few times.

  • What it represents: A customer walking into a physical store (e.g., YAYA in Breda) and tapping their physical bank card or smartphone on an Adyen payment terminal.
  • The Data: Notice the logs on the right. We capture secure payment tokens like the PAR (Payment Account Reference), Card Alias, and the Adyen shopperReference.
  • The Problem: The customer remains an anonymous "Ghost". The graph displays these disconnected transactions as orange circles.

Step 2: Build the E-Commerce Silo

Action: Click the "+ Simulate E-com Order" button a few times.

  • What it represents: A customer checking out online (e.g., at yaya.eu).
  • The Data: We capture their email address, shipping details, and an online shopperReference.
  • The Problem: This online profile is completely siloed from their physical store visits. The graph displays these as orange diamonds.

Step 3: The Handshake Moment (Triggering Loyyo)

Action: Click the "Scan Wallet & Pay" button at the bottom.

  • What it represents: The magic moment. The customer visits the physical store, scans their newly downloaded Google Wallet or Apple Wallet pass, and taps the same bank card on the Adyen terminal.
  • The Resolution: Watch the logs. Loyyo's Identity Graph instantly fires. It maps the scanned Wallet ID (and its associated email) to the tapped card's PAR and shopperReference.
  • The Result: The ghost POS transactions and the siloed e-com orders are instantly merged into a single Unified Customer ID (UCI). The graph updates in real-time, turning all transactions into unified green shapes on a single timeline.

Step 4: The Agentic Webshop (The Unlock)

Action: Click the "View Result in Agentic Webshop" button that appears after the handshake.

  • What it represents: How this newly unified data fuels AI agents (like Gemini).
  • The Experience: You will see a mock webshop. Open the "Loyyo Agentic Engine" debug panel in the bottom right corner to see how the AI uses the combined history (frequency, recency, APV) to dynamically rerank products, calculate a hidden loyalty tier, and apply "Smart Pricing" without the user ever explicitly logging into a traditional loyalty portal.

🤖 Auto-Simulate Mode

If you are presenting to an audience and want a hands-free experience, simply click the "Auto-Simulate Journey 🤖" button. The engine will rapidly generate a random mix of POS and E-com transactions, pause for effect, and automatically trigger the handshake resolution for you.